W200 Video Titles (Designed for 56K dial-up modems.)
Lecture 01: Course Introduction, 'Free Enterprise', & Economic Systems (0:58)
Lecture 02: Global Business in a Global Economy (0:57)
Lecture 03: Business Forms: Sole Proprietorships and Partnerships (0:57)
Lecture 04: Business Forms: Corporations and Limited Liability Companies (0:58)
Lecture 05: Entrepreneurship and Small Business (0:57)
Lecture 06: The Management Process (0:58)
Lecture 07: Managerial Issues: Directing, Decision Making, and Business Teams (0:57)
Lecture 08: Organizational Issues & Styles: Legal, Ethical, & Culture (0:57)
Lecture 09: Accounting: 'Keeping Score', an Introduction (0:57)
Lecture 10: Accounting: 'The Rules', Accounting Environment (0:57)
Lecture 11: Accounting: 'The Financial Statements' (0:58)
Lecture 12: Finance: Financial Markets and Institutions (0:57)
Lecture 13: Finance: Financial Management, Analysis & Ratios (0:58)
Lecture 14: Marketing Introduction: Utility Values & Exchange, Customers & Markets (0:57)
Lecture 15: Marketing Mix, The Product: Life-Cycle, Product Development, Branding, Packaging & Labeling (0:57)
Lecture 16: Marketing Mix, Price & Place: Supply & Demand, Breakeven, Pricing Strategy & Methods, Channels of Distribution (0:57)
Lecture 17: Marketing Mix, Promotion: Advertising, Promotion, Personal Selling & Public Relations (0:58)
Lecture 18: Marketing Strategy: Strategy Implementation, Customer Satisfaction (0:58)
Lecture 19: Summary and Review (0:58)
TOTAL: 19 titles available, 0 titles not currently available
